This event event is part of the New Talent program and held in English.

Step inside the real world of music synchronization for Film, TV, and Advertising! In this interactive workshop, I’ll share what it means to be an International Creative Sync Manager: from daily tasks to unexpected challenges, and the magic that happens when music meets picture.

Sync is a lot about paperwork and contracts—negotiating rights, clearing tracks, and navigating copyright complexities. But it’s also about being an investigator: tracking down the true rights holders, uncovering hidden details, and making sure every song is safe and ready for its big moment.

Every day, I listen deeply, connect with artists and creative teams, and trust my instincts to find the perfect visual-audio match. Along the way, I ask practical questions: Can we clear this track easily? Will it fit the mood and story?

You’ll get honest insight into the hurdles, the joys, and the art of bringing music to life onscreen. Whether you’re drawn by the business or the creative side, come ready to ask anything—because in sync, passion and curiosity are the keys.