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Brands & Music
Brands & Music

INDUSTRY MEETING FOR BRANDS, AGENCIES AND THE MUSIC INDUSTRY: BRANDS & MUSIC

The connections between brands and music are becoming increasingly tight, and cooperations increasingly diverse. The big brands have firmly incorporated music sponsoring into their marketing strategies, the use of music and songs in advertising and film is on the rise, influencer marketing is a given part of the mix. Agencies create innovative formats online and offline, create new platforms and allow new forms of cooperation to emerge. In short: the cooperation between the music industry and the advertising industry is established. And it is fully accepted by fans - provided it is well done and offers added value. Ideally, a win-win-win situation is created - for artists, for brands, and for fans.

On Thursday, May 2, 2019, the BRANDS & MUSIC programming section will bring together all those who are contributing to the success of such mutually enriching cooperations: advertisers, marketers, media makers, the music industry and the advertising industry. Over the course of an entire day, we will offer insights into the relevant topics and present cases, we will discuss the status quo and the future of the connection between music and brands with agencies, companies, managers and music makers.

BRANDS & MUSIC IS ORGANIZED BY THE AGENCY LAUTSTARK IN COOPERATION WITH THE C/O POP CONVENTION 2019.

DIGITAL MUSIC
DIGITAL MUSIC

FORUM FOR CREATIVITY AND DIGITAL TECHNOLOGIES: DIGITAL MUSIC

Since the beginning of digitalization, the music industry has been an engine of key technological developments and trends to develop new business models and revenue opportunities for creative professionals. For the programming section DIGITAL MUSIC, the c/o pop Convention 2019 will bring together professionals from the music, creative and digital industries to discuss key issues and challenges facing the music industry in the digital age. The latest technological findings, developments, and visions from the perspective of the music industry will be highlighted in various thematic focuses. Simultaneously, the aim is to develop recommendations for political action that focus on creative people and their interests.

In addition, Digital Music sees itself as a platform for players from the music, digital and creative industries of the State of North Rhine-Westphalia. On May 2 and 3, 2019, North Rhine-Westphalia's innovation drivers are invited to present their digital services, technologies, and business areas and jointly develop new solutions.

EXCHANGE & CONNECT
EXCHANGE & CONNECT

THE NETWORK PLATFORM: EXCHANGE & CONNECT

Networks are the main arteries in the globalized field of action and work of the creative and music industries. Be it in the local or transatlantic network of music creators and consumers, of business and politics, of institutions and companies - the exchange of knowledge and information is more important than ever.

Within the EXCHANGE & CONNECT section, we will be presenting examples of how networks occupy and deal with topics, how they are used to articulate and disseminate interests, and how they generate new ideas and at times also add new value.

These are some of the topics that will be discussed on May 2 and 3, 2019: What is the significance of a night economy for cities and regions? Do we need a night policy in addition to cultural policy, and what might this look like? How can we move from a strategy of prevention to one of empowerment? What concepts are there to protect live music venues from the spiral of gentrification? Are live music venues cultural assets and therefore worth protecting? How can networks be used wisely to set the right course?

NEW TALENT
NEW TALENT

PRACTICAL INDUSTRY EXPERTISE: NEW TALENT

To bring music successfully into the world, more precisely into the world of media and social networks, to the shops, clubs, and concert halls - that is the job of music managers, bookers, and promoters or label operators. But not every musician and every small label can afford to have all these experts work for them, but they have to take on these jobs themselves. This is not an easy undertaking, especially since most of them only want one thing: to make their music. That's why basic knowledge from and about the music industry can't hurt, and you also need to get in contact with them and maintain it.

On Friday, May 3, 2019, as part of the c/o pop Convention, in the NEW TALENT program section we will once again impart practical industry expertise, establish networks and offer assistance. Experts will share their knowledge and advice with you, and you will learn how you can effectively promote and market your music.

NEW TALENT IS BEING ORGANIZED BY POPNRW - PROMOTING YOUNG MUSICIANS IN NRW AND VUT WEST AS PART OF THE C/O POP CONVENTION 2019.

#GOA19 at the #copopcon19, Rendez-Vous with Dirk von Lowtzow and „25 km/h“
#GOA19 at the #copopcon19, Rendez-Vous with Dirk von Lowtzow and „25 km/h“

Music and journalistic quality on the Internet: In many cases, this goes hand in hand. Therefore, we are very pleased that the nominations for this year's Grimme Online Award will be announced at the c/o pop Convention. We are very curious to see who will be among the nominees - by the way, you can still submit your proposals until March 1. We're also looking forward to more prominent speakers: Dirk von Lowtzow (Tocotronic), Milena Fessmann and Markus Goller ("25 km/h") as well as Susanne Franz (SEAT). By the way, the regular ticket sale has started: You can also buy single day passes and reduced student tickets now - get your tickets here.


FROM TOCOTRONIC TO „STYX“: RENDEZ-VOUS WITH DIRK VON LOWTZOW

On May 3rd, Dirk von Lowtzow and "Germany's most intelligent band" (ARD) Tocotronic will top c/o pop Festival's Friday night at the Kölner Philharmonie. But beforehand, he will come to c/o pop Convention for a very special artist talk - since he is not only a musician but also a composer of theatre and film music. Most recently he wrote the music for Wolfgang Fischer's moving film "Styx", which premiered at the Berlinale in 2018. As part ofEXCHANGE & CONNECT's film focus, Dirk von Lowtzow will provide information about this, but certainly also about Tocotronic or about his book "Aus dem Dachsbau", which will be published on February 14th.


DRIVEN BY MUSIC: KEYNOTE BY SUSANNE FRANZ (SEAT)

We have also confirmed the first speaker for the BRANDS & MUSIC programming section on Thursday, May 2, 2019: We are looking forward to Susanne Franz, SEAT's global marketing director. The Spanish car brand is increasingly focusing on digital marketing strategies and social media, and of course, music is playing a major role in this. In her keynote, she will reveal which ones.

BRANDS & MUSIC is organized by the agency Lautstark in cooperation with c/o pop Convention 2019.


THE SOUND OF „25 KM/H“: RENDEZ-VOUS WITH MILENA FESSMANN & MARKUS GOLLER

Thanks to almost 1 million viewers the road movie "25 km/h", starring Bjarne Mädel and Lars Eidinger, was an independent box office success last year. And as is so often the case, music is also playing a crucial role here, for example by The Cure, Bilderbuch and Yo La Tengo. Milena Fessmann, who is not only working as a DJ and presenter but who also runs the music consulting agency CINESONG, has been responsible for the music supervision. On Thursday, May 2, 2019, as part of our film focus at EXCHANGE & CONNECT, she will talk to director and producer Markus Goller about how to put the fitting music into a film like "25 km/h" - and what things need to be taken into account.


#GOA19 AT #COPOPCON19: ANNOUNCEMENT OF NOMINATIONS

Since 2001, the Grimme Online Award has honored journalistic quality on the Internet. We are delighted that the nominations for this year's Grimme Online Award will be announced on Thursday, May 2nd, as part of the c/o pop Convention - a perfect addition to our DIGITAL MUSIC programming section. Since the beginning of digitalization, music has been a driver of key technological developments and trends on the internet, which is reflected again and again in the Grimme Online Award.

The colleagues of #GOA19 are looking forward to German-language journalistic websites, apps, social media content, VR experiences and so much more...


REGULAR TICKET SALE HAS STARTED! INCLUDING SINGLE DAY AND STUDENT PASSES

As of now, the regular ticket sale has started: Aside from 2-day passes and the combination ticket for c/o pop Convention and c/o pop Festival, you can also buy single day passes and reduced student tickets now - get your tickets here.

To all young talents who just want to attend NEW TALENT on Friday, May 3rd, we have a limited amount of tickets for only 18 Euro. Simply write an e-mail to info@popnrw.de or schulz@vut.de with the subject "Sonderticket New Talent" and mention your band, label or other daring project in the music industry. You will then receive your code for the reduced ticket. Once you enter this code in our ticket shop, you will see the "Sonderticket New Talent Day".

New speakers! More topics! Early Bird-pre sale ends soon!
New speakers! More topics! Early Bird-pre sale ends soon!

New Year, New News

The new year is off to a great start - thanks to new program items and more confirmed speakers for the c/o pop Convention on May 2 and 3, 2019 at the IHK Cologne.

High-caliber representatives from a wide variety of sectors of the music industry, including Becky Brook from the London blockchain company JAAK, Jan Böhmermann's bandleader Albrecht Schrader, the composers of " Babylon Berlin" Nikko Weidemann and Mario Kamien and Berthold Seliger, registered on both days.

If you want to get a ticket at the cheaper Early-Bird rate, you need to hurry - you can only get them until January 28th - right here!


DIGITAL MUSIC

COPYRIGHT FOR THE 21ST CENTURY

Licensing music presents a challenge: Copyright is an inherently complex issue, which is further exacerbated by increasing fragmentation, unknown sizes, and inefficiencies. New technologies and current efforts towards more cooperation could now present an opportunity to develop a licensing framework suitable for the 21st century. On Thursday, May 2, 2019, as part of DIGITAL MUSIC, we will discuss how this could be achieved in concrete terms, what obstacles we have to overcome, and what everyone can gain from it, with representatives from various sectors of the music industry. Also present: Becky Brook from JAAK. The London-based tech company is developing blockchain-based solutions for communication, management, and monetization in intellectual property-intensive industries. Last year, JAAK, working together with labels, publishers and other partners, created a prototype for licensing music rights: an industry-wide decentralized data network called KORD - a commercial application is scheduled to follow this year. Becky Brook is responsible for developing JAAK's business with the global music, TV and film industries.


NEW TALENT

LET`S GET STARTED!

In the NEW TALENT programming line on Friday, May 3, 2019, experienced professionals will once again impart their valuable knowledge and skills relating to music production, promotion, and marketing. This will provide young musicians with useful tools to get off to a flying start in the music industry. Five well-known and renowned experts have already been confirmed.

Albrecht Schrader, besides releasing his solo music on the label Staatsakt he is known as one of the musical directors of the Rundfunk-Tanzorchester Ehrenfeld for Jan Böhmermann's TV show "Neo Magazin Royale”. In his workshop, he will teach you what constitutes a "good song" and how to write one.

Niloufar Behradi-Ohnacker, co-founder of the Blogrebellen, will show in a workshop how female (upcoming) musicians and their promoters and managers can authentically tell their stories on the internet.

Philipp Jacob-Pahl, Managing Director at Budde Talent Agency (BTA), will explain the basics of booking and the interconnections of the music event market in his workshop.

Author, DJ, producer and mastering engineer Numinos will show you how to get competitive sounds out of your bedroom studio, which can also be played in a club.

Dr. Johannes Ripken, managing director and co-founder of the start-up Tamanguu, which develops digital solutions for the music industry, will give two workshops. The first workshop will focus on how to build a strong artist brand which in turn is a prerequisite for building a large fan base. The second workshop will focus on smart networking and developing valuable business relationships - because relationships have never been more important than in today's globalized and digitized music industry.

NEW TALENT is organized by popNRW - Nachwuchsförderung für junge Musiker in NRW und VUT West as part of the c/o pop Convention 2019.


EXCHANGE & CONNECT

KEYNOTE SPEAKER BERTHOLD SELIGER

He has been working as a concert agent and tour organizer for over 30 years and, for several years now, has also been drawing attention to developments in the music industry and society as a highly strong-willed publicist. In his 2003 book, he made the readers aware about "Das Geschäft mit der Musik" (The Business with Music) - this reference book is currently in its 7th edition. In April 2019 his new book„Vom Imperiengeschäft. Konzerte - Festivals - Streaming - Soziales. Wie Großkonzerne die kulturelle Vielfalt zerstören“ (From the Empire Business. Concerts - Festivals - Streaming - Social Issues. How large Corporations destroy Cultural Diversity) will be released. On Friday, May 3, 2019, as part of EXCHANGE & CONNECT, Berthold Seliger will present his theories using the example of streaming.

If you want to see him earlier: he will be speaking at ESNS on Friday, January 18, 2019, on the topic of "Empire Business or Cultural Diversity: The Reality of the Concert Business”.


MUSIC MEETS FILM IN BABYLON BERLIN

Not least thanks to streaming services such as Netflix, there is a veritable boom in series and films all over the world. As a result, music is increasingly developing from background noise to an essential driver of the storylines - either in the form of licensed songs (Sync) or original compositions.

More and more films means that more and more, better and more unique music is needed. This is why the c/o pop Convention is deliberately bringing together representatives from the film and music industries for the second time, this time on both convention days. We have the first confirmation of two prominent participants for "Rendez-Vous! Music Meets Film": Nikko Weidemann and Mario Kamien, who are the composers for "Babylon Berlin".

"Babylon Berlin", the biggest German series to date, owes its success not least to its music - in return, the series turned the title song "Zu Asche, zu Staub" into a chart hit.

Nikko Weidemann and Mario Kamien, along with director Tom Tykwer, are responsible for this and other prominently featured songs in the series - for their incidental music they were awarded the Grimme Award in 2018.

The singer, guitar player and composer Nikko Weidemann has been working as a film composer for various award-winning feature films and documentaries since 1995. He has worked with Rio Reiser, Nena, Einstürzende Neubauten, Yoko Ono, Nick Cave, Sean Lennon, and Rufus Wainwright among others and has released several records of his own.

Mario Kamien was born in Switzerland. After studying music in Vienna, he released numerous albums, singles, and remixes as part of the duo Dzihan & Kamien. He was also the co-owner of the electronica and pop label Couch Records; now he lives and works as a film composer in Berlin and Vienna.


LAST CHANCE FOR EARLY BIRDS!

The Early Bird pre-sale will end on January 28, 2019. Besides 2-day tickets for the c/o pop Convention at a price of 85 Euros, you can also buy combination tickets: For just 130 Euros you will get access to all events of the c/o pop Convention and to all concerts of the c/o pop Festival from May 1 to May 5, 2019! Click here for tickets.

Acts that have already been confirmed are: Scooter, Tocotronic, Mighty Oaks, Olli Schulz, Hauschka, Fjørt, Lena Willikens, Kelvyn Colt, MINE, BHZ, The Exaltics, JASSS, Dagobert, Alienata, Antje Schomaker, DJ Brom, and mad miran.

Other speakers who have already been confirmed are: Susan Rogers (Professor, Music Production & Engineering | Berklee College of Music), Aly Gilliani (EU Label Rep | Bandcamp), Phil Canning (Creative Manager for Film | Universal Music Publishing) as well as René Dohmen and Jumpel Dürbeck (Dürbeck&Dohmen)

LOOKING BACK, LOOKING FORWARD!
LOOKING BACK, LOOKING FORWARD!

The recap video of the c/o pop Convention 2018 with Paul Pacifico (AIM, the Association of Independent Music), Paula Schwarz (The World Datanomic Forum), Rachel Sibley (Singularity University California), Josin (Musikerin & Produzentin) and Antònia Folguera (Sónar+D).


New date in May 2019, Early Bird Tickets available now, first speakers confirmed!
New date in May 2019, Early Bird Tickets available now, first speakers confirmed!

After the c/o pop Convention is before the c/o pop Convention: This is especially true this time - since the next edition will take place on May 2 and 3, 2019, which is just about five months from now!

In its four programming areas DIGITAL MUSIC, BRANDS & MUSIC, EXCHANGE & CONNECT and NEW TALENT, the c/o pop Convention 2019 will focus on how the ecosystem of the music industry can be made sustainable.


EARLY BIRD TICKETS AVAILABLE!

The sooner, the better the deal! You can get EARLY BIRD TICKTES now: Aside from 2-DAY-PASSES for the c/o pop Convention at a price of 85 euros, there are also COMBO TICKETS: For just 130 euros you can get access to all the events of the c/o pop Convention and all the concerts of the c/o pop Festival from May 1 to May 5, 2019! Don't hesitate too long: Early Bird Tickets will only be available until January 29, 2019.


INTERNATIONAL SPEAKERS

The speakers will be outstanding and international. Three speakers have already been confirmed.

SUSAN ROGERS has worked as a producer and studio engineer with Prince for many years but was also involved in productions of artists such as David Byrne and Tricky. As a professor for Music Production & Engineering at Berklee College of Music, Boston, she shares her knowledge with others.

After years working as marketing manager and music supervisor at Warp Records and Warp Films respectively, PHIL CANNING now serves as Creative Manager for Film at Universal Music in London, where he is marketing one of the largest and most prestigious music catalogues to the British film industry. As a freelance music supervisor, he has provided music to several award-winning films and was nominated for Music Supervisor of the Year at the Music Week Sync Awards 2018.

ALY GILLANI is the European Label Rep for Bandcamp, the global music community where fans can discover new artists, get in contact with them and directly compensate them for their work. He is also the founder of First Word Records, home to acts such as Children Of Zeus, Tall Black Guy, Eric Lau, Kaidi Tatham, Darkhouse Family and many more.


LOOKING BACK, LOOKING FORWARD!

You can get a small impression of the inspiring events at the c/o pop Convention 2018 from our recap video featuring statements from Paul Pacifico (AIM - Association of Independent Music), Paula Schwarz (The World Datanomic Forum), Rachel Sibley (Singularity University California), Josin (musician & producer) and Antònia Folguera (Sónar+D). For Paul Pacifico, the c/o pop Convention is "one of my favorite festivals and conferences of the year". The c/o pop Convention 2019 will be similar, but completely different - once again at the IHK Cologne, but this time in the heart of spring on May 2 and 3!


VOTE FOR C/O POP!

The c/o pop Festival is nominated in two categories at the EUROPEAN FESTIVAL AWARDS: "Best Indoor Festival" and "Best Small Festival". You can still vote for your favourite festival until November 30 here. Thank you very much for your support! The award ceremony will take place on January 16th, 2019 in Groningen/Netherlands as part of the opening of the Eurosonic Noorderslag - we hope that we and you will have a cause to celebrate on that day. Keep your fingers crossed!

The c/o pop Convention 2018 in pictures.
The c/o pop Convention 2018 in pictures.

Keynotes, panels and talks on topics such as The Future of Spaces, NRW culture and club culture, Sync, Brexit, networking at Börsenplatz, live music from CARI CARI and KESHAVARA, interviews in the tbd. film studio, Art@Tech Exhibition, Kick Off muisicNRWwomen, press conference with C11 (Cologne Composer Collective), workshops for industry newcomers and much more.


Foto credits: ©Anna Jaissle, ©Büro Pong