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Sound of #urbanana

Sound of #urbanana

The sound of #urbanana spreads rhythmically across the Autobahn, blows up the asphalt in Krautrock-style and celebrates newcomers in post industrial giants. Seventy years of music shaping #urbananas cities range from CAN to Mouse on Mars, from Kraftwerk to Hauschka; as well as from Philipp Boa to Kreator and from Mayday to c/o pop and Open Source Festival. And who knows, maybe the next generation of icons will be rocking the stage next Saturday.

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Not like any campaign

Not like any campaign

Placing an original composition in a German advertisment: that’s not easy, but possible! Yasmine Gallus, Senior Marketing & Sync Manager of Budde Music will show us, what the process between artist, publisher, agency, and brand can look like. She will, together with Peer Steinwald (Senior A&R Manager Budde Music), composer Max Weissenfeldt and Executive Producer Mark Róta (antoni Holding GmbH) will, present us with an example of two campaigns for Mercedes-Benz, on Thursday, August 30 as part of BRANDS & MUSIC.

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News
Brexit: Who Knows What, Where and When

Brexit: Who Knows What, Where and When

Brexit will change the music business inside of the EU – especially in the area of touring. Our Brexit panel will discuss how the British and German music industries will collaborate in the future. The panels will include the UK industry heavyweight Allan McGowan and take place as part of EXCHANGE & CONNECT on Friday, August 31, 2018.

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The Importance of Music Genres in Tourism Identity

The Importance of Music Genres in Tourism Identity

On Wednesday, August 29, the Music Tourism Convention organized by Sound Diplomacy will take place in Cologne for the first time at Hotel Pullman. Ralph Christoph, Head of Program der c/o pop Convention, is a member of the Steering Committe.

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A better world thanks to data?

A better world thanks to data?

The thematic focus “The Future of Trust”, which is a part of INTERACTIVE on Thursday, August 30, will deal with values and distribution systems. Paula Schwarz will deliver an impulse performance. She is the inventor of Datanomics and founder of the World Datanomic Forum and according to Forbes one of the 30 most important Social Entrepreneurs under 30 in Europe.

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News
MUSIC EMPOWERING BRANDS

MUSIC EMPOWERING BRANDS

In which ways brands can use music for communication – and also in which very different ways: This will be presented by Dennis May, Chief Creative Officerat DDB Germany, at BRANDS & MUSIC on Thursday, August 30 with the aid of several cases.

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